Canada • France • Germany • Italy • Romania • Spain • Switzerland • UK • USA


Assisting business owners target new market opportunities!


New Market Entry Strategy

Genesis World's specialized consultants will help you choose the right market entry method for your business expansion. Each way has distinct advantages and disadvantages and, thus, no single approach is best in all instances.

There are four conventional methods to develop new prospected markets. The options are:

1. Export products and services directly to the new market;

2. Establish joint venture agreements with one or more foreign companies;

3. Licensing patent rights, trademark rights, etc. to foreign companies;

4. Establish a branch in prospected new markets.

The following strategic plans are all part of the evaluation process regarding new market development:

Evaluating New Markets:

Market Research Report

Marketing Plan

Competitive Analysis Plan

Financial Analysis Report

Risk Analysis Report

Implementation of Market Entry Plan:

Government Requirements Report

Legal Requirements Report

Cultural Habits Report